Abstract
This paper examines the perception of typography in relation to the viewer’s temporal awareness. It critically interrogates Bergson’s dialectical juxtaposition of time extensity and time intensity arguing that the two states of mind, i.e. the one that perceives time as a measurable value (extensity), and that which is immersed in a sense of time quality (intensity), may not be disconnected. Instead each dominates a person’s awareness periodically, whilst the latter fluctuates between a sense of time as a measurable dimension and the experience of time intensity which is devoid of measurable qualities.
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Notes
- 1.
Like the immersive quality of aesthetic experiences, hypnosis constitutes a phenomenon that escapes logical reasoning. This may weaken Bergson’s argument in the eyes of some. Yet committing to a speculative line of thinking may well be the only way in which an understanding of time perception can be approached.
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Hillner, M. (2020). Time Consciousness in Relation to Emergent Typography. In: Fukuda, S. (eds) Advances in Affective and Pleasurable Design. AHFE 2019. Advances in Intelligent Systems and Computing, vol 952. Springer, Cham. https://doi.org/10.1007/978-3-030-20441-9_8
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DOI: https://doi.org/10.1007/978-3-030-20441-9_8
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