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Digitalization of Emoji Emotions in the Pleasure-Arousal-Dominance Space

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Advances in Ergonomics in Design (AHFE 2021)

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Abstract

This study explores a method to obtain a comprehensive analysis of intrinsic emotions in emojis. A PAD Emotional State Model is ingeniously utilized in the analysis of emoji emotions semantics. 40 human-face emoji elaborately picked out as stimuli were presented to 8 subjects whose task was to rate each emoji in pleasure, arousal, dominance three dimensions. The rating data from all subjects shows a stunning low interrater agreement which indicates the unique emotion representation in the intrapsychic emotion space while the k-means clustering result reports a clear clustering graph composed of five independent emoji groups. This paper digitalizes different emotions binding with emoji into a three-dimension vector in the PAD space, which provides an emotion analysis model for the symbol and semantics research field. Focusing on the relationship between modulus of PAD vector and symbol feature, an important “squeeze effect” is found in this research, which deserves further study.

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Acknowledgments

Technology Funds of Fundamental Research Strengthening Plan (No. 2020-JCJQ- JJ-263). National Natural Science Foundation of China (No. 71901061).

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Correspondence to Chengqi Xue .

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Tan, T., Xue, C., Wu, W. (2021). Digitalization of Emoji Emotions in the Pleasure-Arousal-Dominance Space. In: Rebelo, F. (eds) Advances in Ergonomics in Design. AHFE 2021. Lecture Notes in Networks and Systems, vol 261. Springer, Cham. https://doi.org/10.1007/978-3-030-79760-7_28

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  • DOI: https://doi.org/10.1007/978-3-030-79760-7_28

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  • Print ISBN: 978-3-030-79759-1

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