Abstract
Social-network service (SNS) is a service that allows user to strengthen personal relationships with friends, colleagues, and other people on the web, build new people, and build a broader human relationship. Also, SNS has been used for socializing and entertainment purposes, and information sharing all over the world. This study was to suggest basic data for user convenience/satisfaction of ‘smartphones’ and ‘i-Phone’ application. Findings showed that the users should be interested and satisfied in using SNS. Facebook showed twice the users with ‘Very Satisfied’ compared to those of ‘KakaoTalk’ in ‘i-Phone’ users. Overall results, ‘KakaoTalk’ seemed to have better usability than ‘Facebook’ in the Aged user. As a result, ‘KakaoTalk’ is superior to Facebook in terms of accessibility, application and use when using smartphone, and ‘mobile phone model’ and ‘Age’ could have a significant influence on ‘usability’ and ‘convenience’.
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Lee, YH., Kim, RH. (2019). Estimation of the Smartphone User’ Satisfaction and Customer Intention on the Social Networking Service. In: Ahram, T., Falcão, C. (eds) Advances in Usability, User Experience and Assistive Technology. AHFE 2018. Advances in Intelligent Systems and Computing, vol 794. Springer, Cham. https://doi.org/10.1007/978-3-319-94947-5_26
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DOI: https://doi.org/10.1007/978-3-319-94947-5_26
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